Is AI Hurting Your Content? What the Data Says (And What to Do About It)

If you're using AI to create content for your business, this episode is for you.

What the Data Says

E-Marketer just released survey data from Q1 2026, and the numbers are pretty telling:

• 91% of consumers expect brands to disclose when they use AI
• Only 35% of US consumers trust AI-generated content
• 28% of respondents want clear labeling on AI content

I'm also sharing what I've personally experienced on my YouTube channel after testing AI thumbnails — spoiler: it didn't go well.

What This Means for your Business

I'm not saying ditch AI. I use it constantly. But there's a smart way to use it (behind the scenes for planning, SEO research, and rough drafts) and a risky way (putting it front and center with your audience).

In this episode, I break it all down so you can keep saving time without losing trust.

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