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# Is AI Hurting Your Content? What the Data Says (And What to Do About It)
- URL: https://community.thrivesoloco.com/is-ai-hurting-your-content-what-the-data-says-and-what-to-do-about-it/
- Published: 2026-06-04T14:58:10.000Z
- Updated: 2026-06-04T14:58:10.000Z
- Description: Thrive Smarter hosted by Kri Edholm
- Author: Kri Edholm
- Tags: Thrive Smarter

If you're using AI to create content for your business, this episode is for you.

**What the Data Says**

E-Marketer just released survey data from Q1 2026, and the numbers are pretty telling:

• 91% of consumers expect brands to disclose when they use AI  
• Only 35% of US consumers trust AI-generated content  
• 28% of respondents want clear labeling on AI content

I'm also sharing what I've personally experienced on my YouTube channel after testing AI thumbnails — spoiler: it didn't go well.

**What This Means for your Business**

I'm not saying ditch AI. I use it constantly. But there's a smart way to use it (behind the scenes for planning, SEO research, and rough drafts) and a risky way (putting it front and center with your audience).

In this episode, I break it all down so you can keep saving time without losing trust.

Tune in and Subscribe to *Thrive Smarter* on [YouTube](https://youtube.com/playlist?list=PLKNxOC5jyc1aXmm2Ujh9g2lGSB7qKDWjz&si=InbeoMAplNRgslpA&ref=community.thrivesoloco.com), [Spotify](https://open.spotify.com/show/6pHiZ43qWL9F0Z1oXmYMWZ?ref=community.thrivesoloco.com), or wherever you listen to your favorite podcasts.

Thanks for tuning in!

Ready to continue the conversation? Drop a comment below or join me at the next Thrive LIVE to connect with the community.

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